Fresh Ideas

Quote by Maya Angelou - "I've learned that I still have a lot to learn."
In this blog post, a recent college graduate discusses their first job and the “real” world, along with tips and advice for young professionals entering the communications field. Read the full blog post to learn more.
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cyber security double exposure, man on laptop, blue and glowing vertical words
This blog post Theresa Payton, a leading security specialist, provides tips on structuring a brand as well as how to expand your assets without putting them at risk. Read the full blog post to learn more.
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Scales of justice icon - copyright scales
This blog post takes an in-depth look at the complexities that surround copyright in the digital world we live in today. Read the full blog post to learn more.
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amec framework
Marianne Eismann, PR News Measurement Hall of Famer, recently led a AMECMM webinar discussing how the emphasis on multi-channel marketing blurs the lines between paid, earned, shared and owned information systems. To learn more, read the full blog post now.
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Quote by Paul Polman - "What gets measured gets treasured."
AMEC North American Co-chair Jeni Lee Chapman was joined by Aron Galonsky, Managing Director of Hotspex US, during a webinar series to talk about bridging the communications gap between PR/communications and marketing, specifically when it comes to ROI. Read the full blog post now.
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